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Since the color of the tipping paper used to wrap a filter tip on a cigarette has no meaningful impact on the functionality of a cigarette, but does appear to alter product perceptions, the findings suggest a potential area for regulatory oversight

Some of these events are easy to organize any day like signing a pledge to kick tobacco or organizing a game of educational jeopardy

Similar risk patterns were observed for men and women and for each main histologic cell-type of lung cancer

An internal memo from Phillip Morris, one of the worlds largest tobacco companies, admitted that filters were an effective marketing gimmick