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Its removing a very important part of modern marketing, which is the brand itself, and these days, thats worth billions of dollars, Hughes said

The UK government clamped down on tobacco manufacturers last year by passing standardized-packaging legislation that would eliminate nearly all semblance of the branding cigarette-makers use to differentiate their products

Create Unique Brand Identity with Top-Notch Packaging Building a distinct brand image is not as easy as you think

An escalator was first introduced in 1993, which saw tobacco duties rise by three per cent above inflation each year

Suffolk County Legislator Al Krupski, (D-Cutchogue) voted in favor of the legislation