Particularly in children, the effects of secondhand smoke can be severe, potentially leading to: Infections of the lungs, such as bronchitis and pneumonia, are more likely Ear, nose, and throat infections are more likely Extreme asthma and asthma attacks are more likely Sudden Infant Death Syndrome (SIDS) is more likely (also known as cot death) Frequent exposure to secondhand smoke can also have a big impact on adults, raising the risk of heart disease, lung cancer and strokes, among other conditions
Unlike the product-claim advertising that dominated the cigarette industry, Burnett's approach stood apart, centering on emotional branding
To do it without considering all possible outcomes
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In addition, smoking cessation has been shown to have beneficial effects on BP control
